Why we launched The Practice Smile Shop
Patient care and comfort are paramount at The Practice. We saw patients leave our office feeling confident—and then reach for whatever was on the shelf at a big-box store. The Smile Shop closes that gap by aligning clinical guidance with real-world convenience: pro-only brands, clear recommendations, and refills that follow your treatment plan.
Just like our in-office focus on education, comfort, and anxiety management, this private shop extends that same philosophy into your home care. Our goal is to make every toothbrush, rinse, and whitening kit feel like an extension of the care you receive in our chairs.